Bloomberg
for Education —
University Brochure

Art Direction, Graphic Design, Production, Oversight

Bloomberg for Education brings financial leadership into the classroom by exposing students to the industry-leading platform for news, data, analytical tools and research that drives the global marketplace. The goal was to break down the wall between the classroom and the markets, and integrating Bloomberg data, news, and analytics into student coursework.

To support this new company initiative for students, I designed the Bloomberg for Education University brochure. I went on location to a nearby campus, overseeing a production group tasked with capturing the images based on my storyboards. The production team recruited several students to serve as models during the photoshoot. The brochure was designed in InDesign and Photoshop, and printed internally.

Created for Bloomberg, 2011.